Pentagram, recently named the most influential design firm of the last fifty years and regarded as one of the world’s most well-known and respected international design consultancies in the world, has featured Inolex as one of their most successful brand launches of 2022.
Pentagram's Michael Gericke and team partnered with Inolex to develop a new brand identity that captures the company's mission and defines Inolex as a disruptor in its industry.
The designers created a distinctive "x" with rectilinear and curvilinear forms that nod to the company's duality between science and nature, technology and wellness, gesture and precision, creativity and knowledge, research and artistry. The look of the transfigured "x" extends to the new wordmark constructed of bespoke type that combines sans and sans serif letterforms.
Inolex deepens its reach in India with a new Mumbai commercial center
Embracing Ayurveda philosophy through natural, sustainable ingredients for health, beauty, and wellness.
ChemFORWARD launches “Know Better, Do Better”
Groundbreaking collaboration between leading cosmetics companies will advance safer chemistry for the beauty sector.
Inolex unveils The Hall: a new collaborative space in Philadelphia
Bold yet egalitarian, reflecting the spirit of sustainable ingredient design.