Embracing Ayurveda philosophy through natural, sustainable ingredients for health, beauty, and wellness
PHILADELPHIA, PA, August 1, 2023 — Inolex is expanding its presence in the growing Indian market with the establishment of a new commercial center in Mumbai. The strategic move indicates the company’s ongoing commitment to serving the Indian beauty industry with natural, sustainable ingredients, particularly aligned with Ayurveda practices that are deeply rooted in the country’s culture.
India emerged as a key market for Inolex several years ago as the company resourced further expansion in Asia. The country’s rich heritage of prioritizing wellness goes hand in hand with Inolex’s focus on green chemistry and eco-friendly technology.
“We recognize the cultural appreciation India has for a more holistic approach to health and beauty. Our dedicated team has been serving the demand for innovative, plant-based ingredients in India for years. Now we have an inviting location to collaborate with our customers and educate on the latest chemistries,” said Art Knox, Global Head of Sales at Inolex.
The office, which overlooks the Mumbai skyline, displays a thoughtful Indian aesthetic, including fundamental energy and color principles that value a minimalistic approach. The space was designed in partnership with the architectural firm, Astiv, and the engineering firm, Jagatam.
While Inolex’s on the ground presence in Mumbai serves as a person-to-person sales hub for customers, it also nets a positive impact on the company’s global supply chain network. Inolex seeks to reduce its impact through an all-in regional supply chain approach – from localized farmer suppliers to finished product manufacturing – whenever possible. In markets such as India, the opportunity to secure responsibly sourced feedstocks, manufacture, and provide finished ingredients to brands all within one region is compelling.
"Making India a priority in our supply chain network strengthens our operations, contributes to our sustainability goals, and fosters deeper connections with local material suppliers and our distribution network," said Puja Agarwal, Regional Business Director, South Asia, SEA, Oceania, and Japan at Inolex. "We are focused on building enduring partnerships within the region to ensure that Inolex technologies can be easily integrated into consumer brands."
To provide the highest level of service, Inolex has assembled a dedicated and growing team, operating from the new Mumbai commercial center. The team, led by Ms. Agarwal, includes sales and customer success specialists who work closely with brands to understand their specific needs and provide tailored solutions for their product success.
"We would like to extend our heartfelt gratitude to our customers for their faith and encouragement," said Ms. Agarwal. "India holds immense potential, and we are excited to deepen our presence here by bringing our expertise in sustainable ingredient technology and commercial formulation to support the growth of the Indian beauty industry."
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